Benefits for Window Cleaners using Customer Relationship Management Software

Is a pencil and notepad still the best way to record and store information. Its very unlikely you started window cleaning to spend your evenings doing paper work, having to sieve through receipts and bits of paper with who has paid and who hasn’t. That mad rush getting your accounts in order the day before your self assessment form is due. There is an easier way and by reading on I will show you some of the benefits it can bring to your business. The Business-link website says ‘The better a business can manage the relationships it has with its customers the more successful it will become. Internet services that help organise your business needs on a day-to-day basis are growing in popularity’. As the internet becomes easily available and more reliable in most areas. With a growing service that relies on a customer base for repeat business that statement couldn’t be more true for window cleaners. Having a customer relationship management (CRM)solution has many potential benefits. A major benefit can be better relationships with your existing customers, which can lead to:

• increasing your customer base through better timing by anticipating their needs
• identifying needs more effectively by understanding specific customer requirements
• cross-selling of other services by highlighting and suggesting alternatives or enhancements
• identifying which of your customers are profitable and which are not